3.1 Terminology

chevron-rightIdentifiers hashtag

The total number of identifiers (i.e. hashed emails, hashed phone numbers, MAIDs etc.) in this audience

chevron-rightMatched identifiers hashtag

The total number of identifiers matched with digitalAudience graph

chevron-rightNot matched identifiers hashtag

The total number of identifiers that are not matched with digitalAudience graph

chevron-rightFailed data points hashtag

The total number of data points that could not be parsed, due to errors like less or more number of columns in a row or unidentified characters

chevron-rightHashed data points hashtag

The total number of identifiers hashed with SHA256

chevron-rightUnique identifiers hashtag

The unique number of identifiers in this audience

chevron-rightUnique matches with dA graph hashtag

The number of unique identifiers matched with digitalAudience graph

chevron-rightEmpty data points hashtag

The total number of empty values

chevron-rightFormat error hashtag

The total number of identifiers with invalid format

chevron-rightFile error hashtag

The total number of erros in the uploaded file

Last updated 2 months ago